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NRA 2015

Wednesday, 20 August 2014 21:34

Locally Sourced Items on the Menu - Worth It?

local-produceA recent article in SmartBrief examines how locally sourced ingredients are not just for fine dining establishments anymore. It also examines the benefits and challenges of a locally sourced program.

Here is the summary:
A key trend driving the growth of locally sourced is the rising demand for fresh ingredients, and the willingness to pay a premium for them. If the food is locally sourced and comes with a backstory, so much the better - you can incorporate the back stories with your social media marketing.

Some industry experts think local sourcing is a more important trend than organic --- however, costs and profit margins are a major challenge when using local...

NRA Consumer Trends VideoCourtesy of the National Restaurant Association, this quick informative video regarding restaurant trends is full of powerful data that will help you make the right decisions, and satisfy your customers to keep them coming back.